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WELCOME TO 

BUFFETT'S TIPS

A GUIDE TO FINANCIAL LITERACY AND LIFE

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Give the Gift of Financial Literacy™

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About the Book

Everyone wants to be financially literate and, ultimately, financially independent. What better way to become financially literate than to use the mindset of Warren Buffett, likely the greatest and richest investor who ever lived? That’s the premise of our book. Through his decades of writings, interviews, and speeches, Buffett has provided reams of advice, but he has never written a book on financial literacy. This book takes much of that material and rearranges it in a way to make you financially literate and puts you on the path to becoming financially independent through 100 easy to follow tips. It may be the next best thing to having Buffett on speed dial!

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About the Authors

John M. Longo. PhD, CFA

John M. Longo, PhD, CFA, is a Professor of Practice in the Finance & Economics Department at Rutgers Business School and Chief Investment Officer and Portfolio Manager for Beacon Trust. Beacon has $3.5 billion in assets under management and is a unit of Provident Financial Services (NYSE: PFS), founded in 1839. He has served as a visiting professor of finance at Global EMBA Asia – the joint international Executive MBA Program of Columbia University, London Business School and The University of Hong Kong – for more than five years.

Dr. Longo has appeared on CNBC, Bloomberg TV, Bloomberg Radio, Fox Business, wsj.com (video), BBC World, The (Ron) Insana Quotient, GreatInvestors.TV, and several other programs. He has been quoted in The Wall Street Journal, Barron’s, The New York Times, Los Angeles Times, Bloomberg (online), CNBC.com, Thomson Reuters, U.S. News & World Report, Dow Jones MarketWatch, The Harvard Crimson, Fox Business (online) and dozens of other periodicals.

In addition to Buffett’s Tips, he has written The Art of Investing: Lessons from History’s Greatest Traders and Hedge Fund Alpha: A Framework for Generating and Understanding Investment Performance. Previously, he was a vice president at Merrill Lynch & Co., Inc. and served on the Advisory Board of the Bloomberg Institute, the educational division of Bloomberg LP.

About the Authors

Tyler J. Longo

Tyler Longo is a high school student in the Princeton, NJ area.  He has completed coursework in Personal Finance, AP Economics, and AP Statistics, Tyler is an AP Scholar with Distinction and National Merit Commended Scholar, having scored in the 99th percentile on the PSAT as a high school junior, as well as a perfect score on the Math section of the SAT. He has been admitted to Princeton University Class of 2026

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